Bella Belle 2019: Edelweiss

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It was such a pleasure to design the Bella Belle 2019 collection. The Edelweiss collection was inspired by the rare and pure Edelweiss flowers that only grow in the Swiss mountain top region. Folklore has it that if someone gifts you this flower, they are giving you their eternal love and undying devotion. We sought to visualize devotion by pairing the collection with anniversary gifts; paper, gold, silk etc.

Photo: Laura Gordon | Floral: Naomi Di Manana | Fashion: Gabrielle Hurwitz | Hair & Makeup: Facetime Beauty | Location: Metropolitan Building | Design & Styling: Joy Proctor