An Untold Story: The Designers Contribution

As a designer, I am often asked what it is that I do and what part I had to play in the look of the editorials and weddings that I produce.  In the modern world of social media, the designer or creative director is often left uncredited, without a tangible product like flowers, paper, photo or gown to credit. As the one who conceptualizes the entire design before the clients and vendors know it exists, it's critical to communicate the importance of my role. Without the concepts and visions born in minds of designers, these looks would never be seen by the world and the story would remain untold.

 
Photo: Elizabeth Messina | Floral: Bows & Arrows | Hair & Makeup: Yeanne & Team 

Photo: Elizabeth Messina | Floral: Bows & Arrows | Hair & Makeup: Yeanne & Team 

 

This strung jasmine top was a concept I created to be shot in Bali, inspired by the coral edo necklaces worn by Nigerian brides.  Strung jasmine is often worn in the hair of brides in Indonesia, and using it in a new way inspired me. The tiny orchid bindi was a nod to the Hindu religion practiced by the majority of the Balinese population.  Creating concepts that are beautiful but more importantly, meaningful is very important to me.  Sharing the story of the concept is equally as important, giving credit to my sources of inspiration.  I am proud to be a designer. A visionary. A dreamer and creator of dreams.  

"There is no greater agony than bearing an untold story inside you." - Maya Angelou